Bamboo Rose Partners with McCarthy Capital to Accelerate Growth

BOSTON — Bamboo Rose, provider of the trusted, digital B2B Marketplace for retailers, announced today that it partnered with McCarthy Capital Fund VI (“McCarthy Capital”) to continue its rapid expansion. McCarthy Capital currently manages more than $1 billion of investment capital across its portfolio specializing in helping grow businesses in partnership with management teams.

Bamboo Rose, formerly Tradestone Software, has experienced three years of significant growth and is well positioned to achieve even higher growth rates over the next five years. The investment will support Bamboo Rose’s plan of increasing staffing in 2016 as well as fund new marketing and sales initiatives worldwide.

“We chose McCarthy Capital as our partner to grow our business because we believe they share our vision for the future of this industry. We are impressed by their experience, cultural compatibility and partnership approach with their investments,” said Sue Welch, chief executive officer of Bamboo Rose. “McCarthy Capital has a proven track record of successfully investing in software and technology companies and accelerating their growth. At Bamboo Rose, we help some of the world’s largest retailers bring new, innovative products to market through greater collaboration and insight. McCarthy Capital will help us grow our footprint throughout the New Retail Economy.”

“We are excited to partner with CEO Sue Welch and her team to help Bamboo Rose achieve its next phase of growth,” said Phil Dudley, vice president of McCarthy Capital. “The retail industry is undergoing dramatic change, and Bamboo Rose’s market-leading software platform enables retailers to compete in a digitally connected, highly collaborative and ever-changing world.”

Based in Gloucester, Mass. with offices globally, Bamboo Rose brings the entire retail ecosystem, from designers to suppliers, together to collaborate on and streamline the design, sourcing, ordering and delivery of goods, driving product innovation. The Bamboo Rose platform enables a mobile, digital B2B community that connects retail professionals with their teams to share design inspiration, shop virtual showrooms, collect feedback from partners, price product lines and more, all in one place.

“Bamboo Rose is uniquely positioned in the rapidly evolving retail industry,” said Bob Emmert, managing partner of McCarthy Capital. “We recognized the differentiation of Bamboo Rose’s platform, and we’re looking forward to working with the team to support Bamboo Rose’s growth as the company transforms the way retailers shop and buy.”

About McCarthy Capital

McCarthy Capital Fund VI is managed by McCarthy Partners Management, LLC, an affiliated RIA of McCarthy Capital. McCarthy Capital, headquartered in Omaha, NE, is focused exclusively on lower middle-market companies. For 30 years, the McCarthy organization has been partnering with founders, families, and exceptional management teams to support the growth of their companies. For more information about McCarthy Capital, please visit

About Bamboo Rose

Bamboo Rose is the only B2B marketplace powered by proven trade engines for product and supply chain management, enabling retailers and suppliers to collaboratively and continuously discover, develop and deliver ideas and products to diverse markets around the world. Bamboo Rose serves more than 80 major retailers, 400 brands, 35,000 suppliers and 150,000 user members. Bamboo Rose is headquartered in Gloucester, Mass., with offices in Atlanta, Boston, London, Bangalore, India and Hong Kong. Visit us on the web at to find out why companies like American Eagle, Adidas, Belk, Boots, Carhartt, Debenhams, Family Dollar, GPC, Home Retail Group, Kaufland, Kohl’s, Lowe’s, The Gap, Inc., ShopRite and Walgreens have all chosen Bamboo Rose. Or visit us on LinkedIn, Facebook, YouTube and Twitter.

Press Contacts:

Teri Mercer, McCarthy Capital Investor Relations

Abigail Holmes, on behalf of Bamboo Rose